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Brand Partnerships

Sports Marketing Athlete Endorsements Celebrity Endorsements Sponsorships Influencer Marketing Collaborations Product Launches Consumer Engagement Luxury Brands Food Industry

Nike Enters Exclusive Talks to Supply UEFA Club Match Balls From 2027

The move signals UC3's push to lift the value of top-tier sponsorship assets.

Zendaya and Law Roach Unveil Co-Designed On Collection Featuring Ballet Sneaker

Xbox Offers Free Rechargeable Battery After Some Controllers Ship Without AAs

Wendy’s Gives Away Free Fries and a Frosty Nationwide Today After Title-Game Dunk

McDonald’s Tie-Up Fuels Next Phase of ‘KPop Demon Hunters’ With Limited-Time Meals and New Short

Michael Jordan Tops Sportico’s All-Time Athlete Earnings List

YouTube Sets May 13 Brandcast at Lincoln Center With Trevor Noah and Chappell Roan

Travis Kelce Named Tommy Hilfiger Global Ambassador and Creative Collaborator

Tommy Fleetwood Signs With Blackstone as First Global Brand Ambassador

Xbox Celebrates 25 Years With Fanta Cans, QR Challenges and Game Rewards

Dodgers Name Playing Surface 'Uniqlo Field at Dodger Stadium' in Five-Year Deal

The Killers to Headline UEFA Champions League Final Kick Off Show in Budapest

MLB’s Official 9-9-9 Challenge Debuts at Six Ballparks as Portion Sizes Draw Ire

DraftKings Slides as Prediction-Market Bill and NCAA Suit Hit Shares

Haas Unveils Godzilla Livery for Suzuka in Season-Long TOHO Deal

Yankees’ Ben Rice Signs Ben’s Original Deal With 22,000-Meal Pledge

Madison Booker Debuts KD19 as First Signee of Durant–Nike–Texas NIL Program

Cardi B Takes Stake in Zevia as New Brand Ambassador

McDonald’s Rolls Out Super Mario Galaxy Movie Happy Meal Toys Nationwide on March 26

Nespresso Names Dua Lipa to Lead Record 'Vertuo World' Campaign as Clooney Steps Back