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Brand Management

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e.l.f. Beauty to Acquire Hailey Bieber’s Rhode in Up to $1 Billion Deal

e.l.f. Beauty’s $1 billion-plus purchase secures Bieber at Rhode’s creative helm for the brand’s Sephora debut this autumn.

Ex-Preserve Employees Accuse Blake Lively of Overseeing Toxic Workplace

Hulk Hogan's Real American Beer Prepares All-Cash Bid for Hooters Brand

Billy McFarland Puts Fyre Festival Brand Up for Sale After Postponement

Bethenny Frankel Relocates to Florida for Family and Lifestyle Priorities

Rooster Teeth Returns Under Original Founder Burnie Burns