Business ❯Marketing ❯Sponsorship

Sports Sponsorship

Football Sponsorship Puma Vodafone Partnerships NASCAR Sponsorship Trikotsponsoring Social Media Marketing Helmet Sponsorship Helmet Advertising FedEx Chevrolet FIFA Sponsorships Reebok HomeToGo Bundesliga Brand Activation DFB Progressive Insurance Telecommunications UFC Sponsorship Betting Companies Chime F1 Sponsorship Olympic Sponsorship Coca-Cola Betano Raisin Airline Sponsorship Uniform Branding Emirates in Sports Parmigiano Reggiano Consortium Naming Rights NBA Jersey Sponsorship WNBA Sponsorship Pernod Ricard

FC Bayern Munich Extends Telekom Deal Through 2032 and Adds Emirates as Platinum Partner

Emirates will fund Bayern’s overseas travel under a seven-year, €35 million partnership despite being barred from domestic flights

Union Berlin Taps Fintech Raisin as Principal Sponsor for Both Teams

Tommy Hilfiger Named Official Apparel Partner of Cadillac’s 2026 F1 Team

Honda Joins LA28 as Founding Partner, Sponsorship Revenue Exceeds $1.5 Billion

FC Bayern Weighs €65M Emirates Proposal as Telekom Rethinks Deal

Borussia Dortmund secures €30 million-per-season sponsorship deal with Vodafone

Arminia Bielefeld and VfB Stuttgart Fans Celebrate Peacefully Ahead of Historic DFB-Pokal Final

Borussia Dortmund Nears €30 Million-Per-Year Vodafone Sponsorship Deal

Chime Publicly Files for Nasdaq IPO, Signals Growth Potential

Chelsea FC Signs Short-Term Sponsorship Deal with DAMAC Properties

Darlington Throwback Weekend Faces Uncertain Future Amid Sponsorship Pressures

Denny Hamlin Secures Progressive Insurance as Primary Sponsor for 2025 NASCAR Season

Bitburger Returns as Official Beer Sponsor of the German Football Association

NASCAR to Seek New Title Sponsor as Xfinity Ends Decade-Long Partnership in 2025

Reebok Partners with WNBA in Multi-Year Deal Featuring Angel Reese and Lexie Brown

FIFA Partners with AB InBev for 2025 Club World Cup Sponsorship

Philadelphia Flyers Partner with Chevrolet for Helmet Sponsorship

Denny Hamlin and FedEx End Nearly 20-Year NASCAR Partnership

MLB to Feature Strauss Ads on Helmets During Postseason

Washington Capitals Partner with TikTok for New Jersey Sponsorship