Media ❯ Television ❯ Sports Broadcasting

Viewership Trends

Audience Engagement Nielsen Ratings Audience Measurement Ratings Analysis Event Coverage Audience Metrics Ratings Streaming Services NASCAR Coverage Women's Sports Coverage

World Cup Semifinals Deliver Record U.S. English and Spanish Audiences

Measurement changes plus cross-platform counting raised reported totals, which could increase ad and broadcast rights value before the final.

MLB All‑Star Game Scores Biggest TV Audience Since 2018

Home Run Derby Draws Smallest TV Audience Since 2003 After Move to Netflix

NBC Tops Midseason MLB TV Ratings as Rights Moves and Measurement Change Shift the Landscape

World Cup Group Matches Draw Soaring U.S. TV and Streaming Audiences

MLB’s National TV Audience Jumps 44% to 2.28 Million, Best Start Since 2017

Bristol Attendance and TV Slump Renew Scrutiny of NASCAR’s Pricing, Schedule and Media Strategy

Men’s NCAA Title Game Draws 18.3 Million Viewers, Best Since 2019

NHL National TV Ratings Jump 23% in First Post‑Olympic Games

Premier League Managers Increasingly Expect Guardiola to Leave Man City at Season’s End

NFL Conference Championship Audience Slips to 47.4 Million, Lowest Since 2021

CFP Semifinals Hit 12-Year Low in TV Viewership as Peach and Fiesta Draw 18.0M and 15.8M

CFP Quarterfinal Ratings Climb 14% as Rose Bowl Leads With 23.9 Million

MLS Cup Draws Record 4.6 Million Viewers as Nielsen Reviews Fox Count

Earlier Start Lifts Las Vegas Grand Prix to U.S. TV Record

College Football TV Ratings Cool in Week 13 as SEC, ABC Retain Lead

MLB Postseason TV Audience Hits 15-Year High Through Division Series

UTEP Study Finds Postseason Officiating Tilted Toward Mahomes-Era Chiefs

NFL TV Ratings Through Week 5 Hit Highest Mark Since 2010

Sky Sets Ryder Cup Records as NBC Posts Lowest U.S. Sunday This Century