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CFP Semifinals Hit 12-Year Low in TV Viewership as Peach and Fiesta Draw 18.0M and 15.8M

Comparisons are muddied by Nielsen’s new methods plus off–New Year’s timing despite ESPN’s 14.9 million playoff average.

Overview

  • ESPN reported 18.0 million viewers for Indiana–Oregon in the Peach Bowl (peak 21.4 million) and 15.8 million for MiamiOle Miss in the Fiesta Bowl (peak 17.2 million).
  • Independent tallies show the semifinal pair averaged 16.8 million viewers across ESPN platforms, down 13% year over year and the lowest semifinals on record for the CFP.
  • Each semifinal declined versus last year’s comparable windows, with the Peach Bowl off 13–16% and the Fiesta Bowl down about 11%.
  • Analysts cite the absence of blueblood programs and the semifinals’ move off traditional New Year’s slots as likely drags on audience levels.
  • Quarterfinals had lifted momentum with double‑digit gains and marquee audiences, and the bracket now advances to Indiana vs. Miami for the title on Jan. 19 at Hard Rock Stadium.