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Branding

Consumer Behavior Rebranding Celebrity Endorsements Product Launch Sponsorship Product Launches Corporate Identity Public Relations Athlete Endorsements Logo Design

Instagram Tests Profile-Wide ‘AI Creator’ Label

The trial signals a push for clearer disclosure of AI-made content across the app.

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McDonald's Rolls Out Six New Drinks Tuesday With Susan Alexandra Collaboration

IMAX Calls Disney’s ‘Infinity Vision’ a Marketing Play for ‘Avengers: Doomsday’

Racing Bulls Unveils Sunshine-Yellow Miami GP Livery

AJ Dybantsa Converts Nike NIL Into Pro Deal, Debuts Signature Logo

Gucci Names Aespa’s Ningning Global Brand Ambassador

Bath & Body Works Names Veronique Gabai-Pinsky First Chief Brand and Product Officer

Hyundai Unveils 2027 Ioniq 9 Calligraphy Black Ink, Its Most Luxurious EV SUV

P&G Fiscal Q3: Sales Up 7%, EPS Aided by Glad JV Gain, $3.2 Billion Returned to Investors

Aldi Formalizes Global Modular Store Format With Landini Associates

Heinz To Crown 'Mr. 57' At NFL Draft With Lifetime Ketchup

Universal Reopens Legacy Store at CityWalk With Retro Merch and Photo Ops

Sam’s Club Rolls Out One-Hour Delivery With New Express Tier

Chanel Names Jacob Elordi the New Face of Bleu de Chanel

Heinz Launches ‘Mr. 57’ to Honor NFL Draft’s 57th Pick in Pittsburgh

Acura to Pause IMSA GTP Factory Program After 2026, Expand IndyCar Presence

Steak 'n Shake Names First Chief MAHA Officer, Hiring HHS Adviser Michael Boes

Lancôme Taps Demi Moore and Zoe Saldaña as Global Ambassadors for Absolue Longevity MD

Revlon Taps Teyana Taylor as the New Face of Super Lustrous

Waitrose to Debut Airport Retail With Relay at Heathrow Terminal 2 in May