Business ❯ Marketing

Branding

Rebranding Consumer Behavior Celebrity Endorsements Product Launch Corporate Identity Product Launches Sponsorship Public Relations Logo Design Athlete Endorsements

Cracker Barrel Slashes Sales Outlook After Q1 Miss as Shares Slide

Management cited unique, ongoing headwinds, including fallout from a misfired rebrand.

Suburban Collection Showplace to Become Vibe Credit Union Showplace on Jan. 1, 2026

Pantone Stands by 'Cloud Dancer' as 2026 Color of the Year

M·A·C Names Chappell Roan Global Brand Ambassador, Unveils Debut Campaign

Pantone Names 'Cloud Dancer' as 2026 Color of the Year, Its First White Pick

Pantone Names First White ‘Cloud Dancer’ as 2026 Color of the Year

BÉIS and Chipotle Unveil 'To Go' Travel Collection Ahead of Dec. 8 Launch

Boston’s CITGO Sign to Be Raised and Moved to Restore Iconic View

CM Punk Joins Netflix Rom-Com Adaptation of ‘The Bodyguard’ as ‘Doghouse’

Pharrell’s Adidas Virginia Adistar Jellyfish Wins FNAA Shoe of the Year as NYC-Only ‘Triple Black’ Drops

Old Bay Returns to Classic Tin Packaging This Month

Disney Extends Contemporary Resort Refurbishment to Late 2027

Air Canada Debuts Team Canada Livery on A330 as Milan Flight Takes Off

NFL Launches 'America 250' Game Activations for U.S. Semiquincentennial Starting in Week 18

Bonds Flying Roos Sign monday.com and Blueberry in Multi‑Year Deals Ahead of Abu Dhabi SailGP Grand Final

Organizers Name 2034 Winter Games 'Utah 2034' With Transitional Logo and Early Merchandise

Phoenix Mercury Unveil New Uniforms as Part of Full Rebrand for 30th Season

Disney, Madhappy Launch Two Holiday Collections With Staggered Drops Starting Nov. 28

Stephen Curry’s Shoe Free Agency Widens After Under Armour Split as Reports Highlight Caitlin Clark Bid

Lufthansa Launches Six-Jet Anniversary Fleet for 100th Year, Led by 787-9 'Berlin'