Branding

Product Launches Celebrity Endorsements Product Launch Consumer Behavior Consumer Engagement Sports Marketing Product Development Rebranding Product Promotion Social Media Marketing

Kraft Mac & Cheese Launches PowerMac, a Higher-Protein Blue Box Rolling Out in April

The April rollout targets protein-seeking shoppers at a $2.99 price point.

Chipotle Launches One-Hour Tattoo BOGO Today Across Five Countries

Ichikawa Zoo Says Viral Macaque Punch Is Not Being Bullied

ChatGPT Returns to No. 1 on U.S. App Store as Anthropic’s Pentagon Standoff Fuels Claude’s Surge

Wendy’s Launches $100,000 Chief Tasting Officer Contest With March 30 Deadline

Cracker Barrel Q2 Sales Fall 7.9% as Turnaround Shows Early Signs

Marriott Signs Deal for First St. Regis in New Zealand to Open in Queenstown in Late 2027

Keith Lee Invests in Brooklyn Dumpling Shop in First Food-Brand Deal

Apple Formalizes 'Super Core' Rebrand With macOS Update as M5 Pro/Max Debut Fusion Architecture

Lucky Brand Debuts Addison Rae–Designed Ultra Low Shorts for Festival Season

Actabl Launches Digital Itineraries in Alice Platform for Real-Time Guest Schedules

Report Reveals Nike Pitched “Black Mamba” to Michael Jordan Years Before Kobe Adopted It

Good Earth Natural Foods to Anchor Northgate Town Square With 2027 San Rafael Store

Balmain Beauty Launches Destin de Balmain, Its Debut Prestige Fragrance

Bath & Body Works Debuts Authorized Amazon Storefront With Prime-Eligible Best Sellers

Yuzvendra Chahal Uses Viral Sugar Daddy Moment in Story TV Promo, Faces Online Blowback

Raffles Launches 'The Butler Did It' Collection Exclusively at Printemps Through March 10

Coinbase Returns to the Super Bowl With Low-Fi Backstreet Boys Karaoke Gambit

Mercado Libre Backs Checo Pérez for 2026 Return With Cadillac F1

GM Restores Allison Badge to 2026 Chevy and GMC HD Trucks