Marketing ❯ Branding

Consumer Behavior

Target Audience Indulgence Marketing Product Positioning Travel Rewards Programs Ethics in Marketing Delivery Services Social Media Influence Visibility Strategies Fragrance Marketing Cultural Relevance

3 ARTICLES

6d ago

Adidas Appears to Turn World Cup Spotlight Into A Sales Edge Over Nike

Pre-positioned inventory with a social-first campaign appears to have let Adidas convert World Cup attention into roughly €1.5 billion in event sales ahead of its July 30 earnings.

8 ARTICLES

last mo.

Neon Pink Boots Dominate World Cup Pitches

3 ARTICLES

4mo ago

Kraft Mac & Cheese Launches PowerMac, a Higher-Protein Blue Box Rolling Out in April

6 ARTICLES

6mo ago

Aldi Consolidates Store Brands Under 'The Aldi Brand' in Multi-Year Packaging Overhaul

4 ARTICLES

last yr.

Sprite Launches Limited-Edition Sprite + Tea Inspired by Viral TikTok Trend

15 ARTICLES

last yr.

DHL Suspends U.S. Consumer Shipments Over $800 Due to Customs Delays

4 ARTICLES

last yr.

Victoria’s Secret Raises Annual Sales Forecast Following Strong Q3 Performance

3 ARTICLES

last yr.

Glossier Unveils Two New Fragrances: Rêve and Doux

Consumer Behavior

Adidas Appears to Turn World Cup Spotlight Into A Sales Edge Over Nike

Neon Pink Boots Dominate World Cup Pitches

Kraft Mac & Cheese Launches PowerMac, a Higher-Protein Blue Box Rolling Out in April

Macron’s Davos Sunglasses Turn a Medical Choice Into a Market Jolt

Uber Launches 'YOUBER' 2025, a U.S. Year-in-Review Across Rides and Eats

Anne Wünsche Debuts 1:1 Sex Doll at Venus Fair With Dec. 1 Release Date

Aldi Consolidates Store Brands Under 'The Aldi Brand' in Multi-Year Packaging Overhaul

Sprite Launches Limited-Edition Sprite + Tea Inspired by Viral TikTok Trend

DHL Suspends U.S. Consumer Shipments Over $800 Due to Customs Delays

Victoria’s Secret Raises Annual Sales Forecast Following Strong Q3 Performance

Glossier Unveils Two New Fragrances: Rêve and Doux