Brand Management

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Australia’s High Court Backs Designer in ‘Katie Perry’ Trademark Fight With Pop Star

The ruling clarifies how Australian trademark law treats identical personal names where celebrity merchandising overlaps a prior clothing mark.

Renault Unveils Five-Year Plan to Lift Sales 23% and Shift Half of Sales Outside Europe by 2030

Reese’s Heir Accuses Hershey of Cheaper Ingredients as Company Defends Core Recipe

Frida Baby Faces Boycott Over Sexual Innuendo in Marketing

FridaBaby Defends Marketing After Backlash Over Sexual Innuendo

Converse Orders Remote Work as Nike Prepares Layoffs and Reorganization

Maison Margiela Opens Digital Archive, Sets Shanghai Runway and China Exhibitions for A/W 2026

Patou Parts Ways With Artistic Director Guillaume Henry After Seven Years

Interparfums Secures 20-Year Global Fragrance Licenses for David Beckham and Nautica

BrewDog Shuts Ellon Distillery and Exits Spirits in Multi-Month Wind-Down

Lands’ End Strikes $300 Million IP Joint Venture With WHP Global

Highlander Partners Acquires Tapatio With Founding Family Retaining Minority Stake

PulseBrand Unveils 'Share of Model' to Gauge AI-Era Reputation

CTG Duty-Free to Acquire DFS’s Greater China Operations in Cash Deal

Olive Garden Returns to Ontario With Summer 2026 Openings at Vaughan Mills and Westboro Village

TGI Fridays’ UK Operator Sold in Pre-Pack as 16 Sites Shut, 456 Jobs Lost

Next in Talks to Carve Up Russell & Bromley, Putting 37 Stores and 450 Jobs at Risk

Tuckernuck Workers in D.C. Voice Discomfort With Conservative Clientele

Kevin Hart Strikes Co-Ownership Deal With Authentic Brands to Scale His Namesake

Argentina Appeals Court Upholds Indictments and 2 Billion-Peso Asset Freeze in Maradona Brand Case