Brand Management

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Starbucks Finalizes China Boyu Venture, Launches Weekly Pay and Bonuses for U.S. Staff

The twin moves target China expansion alongside stronger U.S. worker retention.

Oakley Names Matthew M. Williams Creative Director for Apparel, Footwear and Accessories

Ferrari and Volkswagen Reverse Course on Touch Controls

Henkel to Buy Olaplex for $1.4 Billion at $2.06 a Share

H&M Shares Slide as Soft March Outlook Undercuts Profit Beat

Mulberry Hires Christopher Kane to Lead Return to Ready-to-Wear

Tilray to Buy BrewDog’s Key U.S. Assets, Adding Ohio Brewery and Las Vegas Flagship

Australia’s High Court Backs Designer in ‘Katie Perry’ Trademark Fight With Pop Star

Renault Unveils Five-Year Plan to Lift Sales 23% and Shift Half of Sales Outside Europe by 2030

Hornby Sells Scalextric to Purbeck Capital Partners for £20 Million

Three Sheep Group Denies Backdoor Listing After Rich Sparkle’s $975 Million Deal Fuels Talk

Griffon Starts AMES Australia Review With Sale on the Table

Alsea Q4: Digital Mix Deepens, EBITDA Jumps, Profit Figure Disputed

Smiggle Launches 70% Closing‑Down Sale as Redditch Store Shuts on Feb. 22

Reese’s Heir Accuses Hershey of Cheaper Ingredients as Company Defends Core Recipe

Frida Baby Faces Boycott Over Sexual Innuendo in Marketing

Eichbaum to Cut About 100 Jobs as Investor Talks Enter Decisive Phase

Frida Baby Faces UK Boycott Calls Over Sexual Innuendo on Infant Product Packaging

FridaBaby Defends Marketing After Backlash Over Sexual Innuendo

Allu Arjun Denies '42 Rules' Claim as Team Moves on Defamation and Podcaster Pulls Episode