Business ❯ Brand Management

Brand Acquisition

Intellectual Property Market Positioning Family Business Brand Portfolio Ownership Changes Market Presence Flavor Products Luckin Coffee Portfolio Strategy Digital Presence Strategic Partnerships Brand Strategy E-commerce Retail Expansion Brand Transition Russell & Bromley Henkel BrewDog Brand Cunnington Brand History

Cracker Barrel Sells Maple Street Biscuit Company to Biscuit Belly

Cracker Barrel says the divestiture through a roughly $77 million sale‑leaseback will let it refocus on its core restaurants and cut debt

Henkel to Buy Olaplex for $1.4 Billion at $2.06 a Share

Levi Strauss Sells Dockers Brand to Authentic Brands Group for $311 Million