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Chipotle Skips Super Bowl TV Ad for Instagram Giveaway Worth Up to $1 Million

The brand is using an AI‑triggered Reel to spotlight its real‑food message by letting the fastest fans claim free entrées.

Police Investigate Viral Brawl at West Hartford Chipotle After Customers Attack Staff

NYC Customer Sues Chipotle and DoorDash, Alleging She Bit Into Rodent in Burrito Bowl

BÉIS and Chipotle Unveil 'To Go' Travel Collection Ahead of Dec. 8 Launch

Oklahoma QB John Mateer Confirms Chipotle Injury Leak Was Real

Chipotle Rolls Out Red Chimichurri Across U.S. and Canada for a Limited Time

Chipotle Concludes Tattoo BOGO Offer Ahead of Adobo Ranch Dip Release