Overview
- The limited 11-piece lineup ranges from $18 to $378 and includes carry-on and large rollers, a Take Out Tote, an insulated Burrito Holder Sling, luggage covers, and playful charms.
- Sales open Dec. 8 with early access on the BÉIS app at 6 a.m. PT followed by a wider release on beistravel.com at 9 a.m. PT.
- A two-day Destination BÉISpotle pop-up at Chipotle Larchmont in Los Angeles runs Dec. 6–7 with first access to shop and photo moments.
- The first 5,000 orders in the U.S. and Canada include a free Chipotle entrée code, and orders placed by Dec. 16 qualify for Christmas delivery.
- Brand leaders frame the designs around real takeout habits, while early social media reaction ranges from enthusiasm to confusion.