Business ❯ Marketing ❯ Pricing Strategies

Dynamic Pricing

Consumer Behavior Theme Parks A/B Testing Surge Pricing Consumer Rights Variable Pricing Theme Park Tickets Consumer Reactions Promotions Consumer Perception

States and FTC Push Back on Surveillance-Based Personalized Pricing

Washington officials move to limit companies that use shopper data with AI agents to set individualized prices.

Xbox Shows Select Users Discounted Annual Game Pass Offers

Disney Has Quietly Ended the Late‑Summer Off‑Season at Walt Disney World

FTC Says Undisclosed Algorithmic Pricing Likely Violates Law

NDP Moves to Ban ‘Surveillance Pricing’ With Gazan Leading Parliament Push

France’s Consumer Watchdog Opens Probe After Céline Dion Paris Ticket Turmoil

Sony Tests Dynamic Pricing on PlayStation Store With Personalized Discounts

Sony Tests Dynamic PS5 Game Pricing Across 68 Regions on 100+ Titles

Giants Join Red Sox, Nationals in Class Actions Over ‘Junk Fee’ Ticket Pricing

Disney World Issues January Lightning Lane Caution as Crowds Ease

Disney World Holds Lightning Lane Prices at October Peaks During Holiday Rush

Disney Confirms Dynamic Ticket Pricing Test, Eyes U.S. Parks in Coming Years

Delta’s AI Fare Testing Draws Scrutiny as Partner Removes Individualized Pricing Claims

Casar Introduces Federal Ban on AI-Driven Personalized Pricing and Wages

CMA Prepares Lawsuit Over Ticketmaster’s Oasis Tour Pricing

Lady Gaga Adds Second Melbourne Show as Fans Protest Ticket Prices

Australia to Ban Dynamic Ticket Pricing Amid Consumer Backlash

Merlin Entertainments to Implement Dynamic Pricing at Theme Parks

Wendy's Emphasizes Personalized Offers Over Surge Pricing in Dynamic Menu Strategy

Wendy's to Implement Surge Pricing in 2025