Business ❯ Marketing ❯ Sponsorship

Partnerships

Branding Sports Sponsorship Sports Marketing Sports Sponsorships Brand Collaborations Event Promotion Corporate Sponsorship Airlines Air Canada NASCAR Maaden BodyArmor Emirates Naming Rights Apple Sponsorship Commercial Alliances Telecommunications Commercial Earnings Chili's Grill and Bar Optum and Golf Channel Indeed JobRad Retail Brand Visibility Brand Promotion Red Bull Sponsorships Adidas-Stormers JR Motorsports Local Businesses Brand Management Fanatics Casino Honda Global Marketing

Texas Rangers and Budweiser Fill 12‑Foot Stein, Claim World’s Largest Glass of Beer

A Guinness adjudicator must confirm measurements before the reported 638‑gallon pour can be certified as the official record.

Fanatics Betting & Gaming to Primary‑Sponsor NY Racing Team’s No. 44 in Two 2026 NASCAR Cup Races

Austin Dillon Sets Texas O’Reilly Series Start in RCR No. 3

Spectrum Becomes Primary Sponsor for Carson Hocevar in 13-Race, Multi-Year Deal Starting at 2026 Daytona 500

Hardee’s Returns to NASCAR as Official QSR, Backs 23XI’s Bubba Wallace in Multiyear Deal

Chili's, Spire Extend Multi-Year Pact on Hocevar's No. 77 With 2026 Debut at COTA on March 1

BSB Says New Commercial Partners Coming After Bennetts Ends Title Sponsorship

JR Motorsports Adds Champion Irrigation as Three-Race Primary Sponsor for 2026

Red Bull Seals McDonald's Deal, Branding To Debut At São Paulo Grand Prix

McLaren to Rebrand as McLaren Mastercard From 2026 Under Naming-Rights Deal

Adidas Reunites With Stormers as 2025/26 Kits Debut