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Financial Performance Market Performance Product Launches Market Strategies Market Competition Sales Performance Market Strategy Leadership Changes Product Strategy Air Force 1 Product Development Product Issues China Digital Products Kit Pricing Women's Teams Product Pricing JD Sports Elliott Hill Company Performance Product Launch Operational Changes Q3 Results RTFKT Expansion Strategy Employee Layoffs Sales Forecast Pricing Strategies Salaries A'Two Sneaker Corporate Strategy Nike Book 1 Product Performance Market Challenges Sneaker Releases Running Shoes Marketing Strategic Management Product Innovation

A'ja Wilson and Nike Unveil A'Two Signature Shoe in Paris Ahead of May 2 Release

Wilson shaped the line to blend responsive tech with her personal narrative for a new generation of hoopers.

Nike Probes Claimed 1.4TB Data Theft as WorldLeaks Posts, Then Pulls Leak Listing

Nike Quietly Sells RTFKT, Buyer and Terms Undisclosed

Tim Cook’s $3 Million Nike Buy Lifts Shares as Board Signals Confidence

Nike Shares Slide After Earnings Beat as Tariffs and China Weigh

Nike Beats Q1 Expectations With Surprise Sales Gain as Turnaround Shows Early Traction