Overview
- Nike said the sale took effect Dec. 16, 2025, roughly a year after plans to wind down RTFKT were announced.
- The company did not disclose the purchaser or financial terms, describing the move as “a new chapter” for the brand’s community.
- RTFKT had paused NFT drops and halted services, while Nike continues virtual product efforts through gaming partners such as Fortnite and EA Sports.
- The exit tracks a broad NFT slump, with reports showing market capitalization down more than 67% over the past year and major event cancellations.
- An investor class-action over RTFKT’s shutdown remains underway, and Nike filed a motion to dismiss the case in December.