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Broadcast Television

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Streaming Surges to Record 46% of U.S. TV Viewing as Broadcast Falls Below 20%

Younger audiences on summer break boosted overall TV usage by favoring streaming services.

Streaming Platforms Claim Record 46% of U.S. TV Viewing in June

Streaming Tops Cable and Broadcast Combined for First Time

Netflix Originals Dominate 2024-25 Ratings as Broadcast Shows Gain Ground