Society ❯ Gender Equality ❯ Women in Sports

Athlete Empowerment

Professional Opportunities Cultural Impact Public Perception Community Support Professional Sports Investment Trends JuJu Watkins Jasmine Jordan Ownership Structures Corporate Responsibility

Athlos Expands to London With $2.1 Million Two‑City Season

Founder Alexis Ohanian says the move is designed to begin a global, season‑long league that raises pay and gives athletes equity.

Megan Rapinoe Backs Angel Reese’s Plan to Take Fines Over Hostile Media

Project B Adds Sophie Cunningham, Expanding WNBA Signees to Nine for 2026–27 Global Tour

Jewell Loyd Joins Project B After Jonquel Jones as Startup League Adds More WNBA Stars

Alyssa Thomas Becomes Second WNBA Star to Join Project B’s High-Pay Offseason League

USC Star JuJu Watkins Takes Equity Stake in NWSL’s Boston Legacy

Unrivaled Expands to Eight Teams After $340 Million Valuation

Shelly-Ann Fraser-Pryce to Retire After Tokyo World Championships

Michael Jordan’s Comeback Intensity Spotlighted by Craig Robinson as Jordan Brand Shifts to Women’s Basketball

WNBA Star Sabrina Ionescu Joins Bay FC as Investor and Commercial Advisor

Unrivaled 3v3 Basketball League Launches to Strong Viewership and Player Praise

Coco Gauff Invests in New Women’s 3-on-3 Basketball League, Unrivaled

Reebok Partners with WNBA in Multi-Year Deal Featuring Angel Reese and Lexie Brown

LSU Star Flau'jae Johnson Signs Equity Deal with Unrivaled Basketball League

Magic Johnson Joins Washington Spirit Ownership

NWSL Pioneers Player Empowerment with Landmark CBA

Paige Bueckers Joins Unrivaled League with Groundbreaking NIL Deal