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Jewell Loyd Joins Project B After Jonquel Jones as Startup League Adds More WNBA Stars

The latest commitments sharpen focus on the pay‑plus‑equity pitch, with new questions surrounding a Saudi‑owned operating partner.

Overview

  • Loyd announced Tuesday she will play in Project B starting with its inaugural tour planned for November 2026 across Europe and Asia.
  • Jones revealed her commitment a day earlier, joining earlier signees Nneka Ogwumike and Alyssa Thomas to bring the publicly named group to four established stars.
  • Project B plans six teams and 66 players with salaries above current WNBA and expected Unrivaled levels plus equity, while specific contract figures and investors remain undisclosed.
  • League executives deny financing from Saudi Arabia’s Public Investment Fund but confirm a paid events relationship with Sela, a PIF‑owned operator.
  • The season is slated to run through April 2027 without overlapping the WNBA calendar, though it will coincide with Unrivaled as WNBAWNBPA bargaining continues.