Advertising Strategies

Promotional Offers AI in Advertising Target Audience Ad Placement Targeted Advertising Brand Positioning Cultural References Consumer Engagement Data Analytics Game Marketing Unconventional Marketing Risk Management Creative Tools Consumer Anticipation Amazon Advertising Strategy Sponsorships Customer-Centric Advertising Video Game Marketing Viral Marketing Target Audience Communication Affiliate Partnerships Paid Plans Media Advertising Media Platforms Consumer Behavior Targeting Youth Tobacco Marketing Digital Marketing Ad Formats Partnerships Programmatic Advertising Digital Advertising Market Dynamics Seasonal Promotions

Google embeds ads directly into AI Mode and expands AI Overview ads to desktop

Google’s conversational search features are generating ad revenue on par with traditional results

Snapchat Shifts Strategy to Boost Ad Revenue and AR Innovation

Honor Unveils World's Thinnest Foldable Phone with a Cheeky Message to Samsung

Roku Narrows Q2 Losses, Surpasses Revenue Expectations

NBC to Air First-Ever Commercial-Free Hour During Paris Olympics Opening Ceremony

Lauren Anderson Takes Helm of Brand and Content Innovation at Amazon MGM Studios

Warner Bros. Discovery Launches Olli, a New Data Platform for Enhanced Ad Targeting