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Viewership Trends

Audience Demographics NFL on Prime Video Amazon Prime Video Sports Broadcasting

Cowboys–Lions Sets Prime Video TNF Record With 19.39 Million Viewers

Nielsen's expanded counting of out-of-home viewing with device data complicates year-over-year comparisons.

NBA Early-Season Ratings Stay Well Above 2024, With NBC and ESPN Strong and Prime Video Trailing

Prime Video’s NASCAR Mexico City Race Tops 2 Million Viewers, Outshines F1 and IndyCar