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Super Bowl LX Ad Buys Hit Record as $8 Million Spots Sell Out and AI, Health Take Center Stage

Brands pay for one of the year's only guaranteed mass audiences.

Super Bowl Ad Prices Hit $8 Million as Brands Go Big on Stars, Rely on Creators for Reach

NBC Sells Out Super Bowl LX Ads at Record Rates

Pokémon Sets Super Bowl LX Ad to Launch Yearlong 30th-Anniversary Campaign

Serena Williams Leads Ro’s Super Bowl GLP-1 Campaign, Citing Major Health Gains

Toyota Pulls GR Yaris TV Ad After Regulator Rules It Breaches Safety Code

Jane Fonda’s Nicole Kidman Ad Spoof Targets Netflix–Warner Bros. Discovery Deal

Huckabee Still in Relaxium Ads While Serving as U.S. Ambassador to Israel

Texas Tech Booster Says Fox and ABC Declined Ad Criticizing Power Four Commissioners

AEW’s Adam Page Urges Fans to Protest ICE Ads That Aired During Dynamite