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Brand Strategy

Gap Inc. Product Launch Levi Strauss & Co. Consumer Trends Artist Collaborations Community Initiatives Consumer Trust

John Malkovich Fronts JW Anderson’s Loafer Bag Campaign in Lifestyle Pivot

The images underline a product-first pivot toward lifestyle goods with slower releases.

Uniqlo Names KAWS Its First Artist in Residence

Gap’s 'Better in Denim' Puts Katseye Center Stage, Revives Long & Lean