Consumer Behavior

Trends Target Audience Branding Promotions Brand Loyalty Advertising Strategies Product Development Product Innovation Personalization User-Generated Content

Coca-Cola Plans Fall Release of Cane Sugar Coke After Trump’s Intervention

Nutrition authorities say sweetener substitutions leave metabolic impacts from excess intake unchanged

Viral TikTok Video Fuels ‘Dog Playing Piano’ Perception in Lidl Logo

Sainsbury’s Brings Personalized ‘Your Nectar Prices’ to All In-Store Checkouts

Purdys Chocolatier Debuts in Save-On-Foods Stores Across Western Canada

Global Study Confirms Six Universal Traits That Define ‘Cool’

Psychology Study Pinpoints Six Universal Traits Defining ‘Cool’

People Expect Themselves to Wait Longer Than Others at the Dinner Table

India Post Launches Digipin Beta to Refine Digital Addressing

Sprite Launches Limited-Edition Sprite + Tea Inspired by Viral TikTok Trend

AI-Driven Search Redefines SEO Priorities in the Zero-Click Era

Aldi and Lidl Reaffirm No-Music Policy to Prioritize Cost Efficiency

Krispy Kreme Launches St. Patrick's Day Doughnut Collection with Free Treats and Giveaway

Daylight Saving Time Begins March 9, Bringing Longer Evenings

TikTok Highlights 2025 Marketing Trends in Annual Report

Study Finds 'Sad Singles' Labelling Boosts Banana Sales by 58%

Plastic Bag Bans Lead to Increased Plastic Sales, Study Reveals

Wendy's Unveils Halloween Boo! Bags for Adults

Girl Scouts Consider Tripling Membership Fees to Address Financial Challenges

Behr Unveils 'Rumors' as 2025 Color of the Year

Chipotle IQ Trivia Returns with Over $1 Million in Prizes