Business ❯ Pricing Strategies

Theme Parks

Disney Disneyland Consumer Goods Walt Disney World Visitor Experience Universal Orlando Resort Disney World Cedar Point Disneyland Resort

Disneyland Raises Prices on Food and Drink Menus Again

Late-July price rises pushed sit-down menus higher, raising typical bills by several dollars.

Disney Raises 2027 Peak Ticket Ceilings as Major Magic Kingdom Expansions Advance

Animal Kingdom Overhaul Points to Projected 14% Ticket Hike by 2028

Disney World Lifts 2026 Ticket Peak to $209 as Pricing Ceiling Rises

Disneyland Sets $40 Lightning Lane Price for ‘Rise of the Resistance’ Before Rapid Reversal

Disney Lifts Galaxy's Edge Merchandise Prices After Broader Park Hikes

Disneyland Expected to Announce Ticket Price Hike in Early October

Five Years On, Disney World’s 2020 Shutdown Still Defines the Guest Experience

Guests Say Disneyland Sold $7.50 Half-Size Halloween Churro

Shanghai Disneyland to Add More Ticket Tiers in October to Smooth Crowds

Universal Orlando’s Rates Now Match Disney World’s Across Tickets, Dining and Resorts