Food ❯Fast Food

Consumer Trends

Menu Innovations Menu Changes Limited Time Offers Chicken Consumption Taco Bell Customization Pricing Strategies Product Launches Economic Impact Portable Options Nostalgia Brand Perception Menu Innovation

Taco Bell Launches Crispy Chicken Strips in Tacos, Burritos and as a Side

Featuring two new sauces alongside tortilla-coated strips, the rollout sets up a permanent crispy chicken category in 2026.

McDonald’s Adds McCrispy Strips as First New Permanent U.S. Menu Item Since 2021

Wendy's Launches Frosty Swirls on App, Prepares for Frosty Fusions Rollout

Taco Bell Unveils Bold 2025 Menu Featuring Nostalgic Favorites and Spicy Innovations

Taco Bell Revives Double Decker Taco for a Limited Time