Athlete Endorsements NIL Deals Athlete Branding Athletes Athlete Sponsorships NIL Celebrity Endorsements Sponsorships Nike Brand Partnerships Athlete Partnerships Sports Marketing Name, Image, and Likeness (NIL) Deals Name, Image, and Likeness (NIL) Name, Image and Likeness (NIL) Sports Drinks Brand Deals Product Endorsements Player Endorsements Social Media Influence Product Launches Merchandising NIL Agreements Social Media Shoe Deals NIL (Name, Image, Likeness) Brand Management Consumer Behavior Brand Collaborations Product Branding