Business ❯Marketing ❯Brand Partnerships

Sponsorships

Consumer Engagement Athlete Representation Advertising Campaigns Pernod Ricard Impact of Controversies Coca-Cola Budweiser American Brands IHG Hotels & Resorts Dana White Oscar Mayer and IMS Partnership TikTok Deals Global Audience Engagement Advertising Deals Luxury Brands Adidas and Newcastle United Athlete Endorsements Heineken 00 US Market Strategy

IHG’s $39 ‘Watermelon Slice’ Becomes the US Open’s Viral Drink as Official Recipe Is Released

The cocktail is the first ever created by IHG Hotels & Resorts.

Newcastle and Adidas Withdraw Third Kit Video Over Rising Sun–Style Flag

McLaren Racing Teams Up With Sonic the Hedgehog in Multi-Year Speed Partnership

Genesis Becomes PGA Tour’s First Global Official Vehicle in Deal Through 2030

Anheuser-Busch Launches Phorm Energy in Partnership with UFC’s Dana White

Oscar Mayer's Wienermobiles Set to Race in First-Ever 'Wienie 500' on Carb Day

Pernod Ricard Cancels PSG Sponsorship After Marseille Fan Backlash

Paige Bueckers and UConn Teammates Partner with Madison Reed