Business ❯Marketing ❯Social Media Marketing

Brand Engagement

Consumer Interaction Viral Campaigns

Instagram Tests Secret Code-Locked Reels for Exclusive Content

The feature, trialed on Instagram's Design account, uses hints to unlock Reels and aims to boost engagement through exclusivity and gamification.

‘Tap, Hold and Load in 4K’ Trend Gains Momentum on X

Chili’s and Applebee’s Clash Over Competing Meal Deals in Viral Social Media Feud