Business ❯Marketing ❯Consumer Behavior

Target Demographics

Gen Z Young Users Gen Z and Millennials Millennials and Gen Z

E.l.f. Beauty Delays Full-Year Guidance After Profit Drop, Hikes Prices

Trade-policy uncertainty over Chinese tariffs is squeezing margins, prompting the company to delay its full-year outlook.

McDonald’s to Debut CosMc’s-Inspired Drinks at 500 U.S. Outlets This September

Celsius Acquires Alani Nu in $1.8 Billion Deal to Expand Energy Drink Market Share

Match Group Cuts Jobs and Reports Decline in Tinder Subscribers