Business ❯Marketing ❯Brand Management

Crisis Management

Public Relations Corporate Apologies Advertising Ethics Product Redesign Apologies Adidas Response Product Recalls Corporate Response Bud Light Anheuser-Busch InBev Backlash Consumer Reactions

Boston NWSL Team Drops BOS Nation Name Following Backlash

The team announced plans to rebrand after criticism of its initial name and marketing campaign, with a new name expected in the coming weeks.

Masahiro Nakai Retires Following Sexual Misconduct Allegations

Stanley Recalls 2.6 Million Travel Mugs Over Burn Hazard

Bath & Body Works Pulls Candle After Design Sparks KKK Hood Comparisons

Lululemon Pulls Controversial Leggings After Customer Backlash

Bella Hadid and Adidas Face Backlash Over Controversial Olympic Campaign

Adidas Apologizes to Bella Hadid After Controversial 1972 Olympic Shoe Campaign

Adidas Faces Backlash and Legal Threats Over Controversial 1972 Munich Olympics Campaign

Adidas Removes Bella Hadid from Campaign After Backlash Over 1972 Munich Olympics Reference