Color Theory

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Mazda Adds Zinc Green to Fourth‑Gen MX‑5 Lineup

Bluish metallic flakes create a light‑dependent grayish‑green finish with U.S. timing to be announced later this year.

Designers Pivot to Saturated Hues as Pantone Crowns Off‑White ‘Cloud Dancer’ for 2026

Motorola Unveils Swarovski-Pantone Special Edition of Edge 70

Pantone Partners With Bon Iver to Name Album Hue ‘fABLE Salmon’

Pantone Launches First AI Palette Generator With Microsoft in Open Beta