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Brand Partnerships

Happy Dad NASCAR-iRacing Collaboration 23XI Racing NIL Partnerships Dana White's Involvement Athlete Endorsements

Ohtani’s Unanimous NL MVP Fuels New Balance Drop, Installs Him as 2026 Favorite

Sportsbooks price him as the early 2026 frontrunner, with confidence tied to his stated plan to pitch from Opening Day.

Powerade Refreshes 'It Takes More' for 2025 With NIL Deals and Campus Tailgate Tour