Business ❯ Partnerships ❯ Sponsorships

Brand Collaborations

Chris Stapleton Lego and Formula 1 Advertising LEGO and F1 Academy

Lego Joins F1 Academy With 2026 Lego Racing Entry Driven by Esmee Kosterman

The partnership is framed as a push to widen pathways for girls in motorsport.

Fanatics, OBB Media Strike 10-Year Pact to Co-Produce Fanatics Fest

LEGO Trophies Debut on F1 Podium at British Grand Prix