Business ❯ Marketing ❯ Digital Marketing

AI in Marketing

Consumer Engagement Customer Engagement Content Generation Marketing Strategies Marketing Automation WPP Open B2B Marketing Customer Insights Customer Targeting Visual Content Creation Ad Performance User Engagement Tools Ad Campaign Optimization Competition Cost-effective Advertising Data Analytics Chatbots Consumer Trust Automation in Marketing AI Product Placement AI Search Optimization Real-time Insights Autonomous AI Agents Targeted Marketing Strategies Recommendation Engines Meta Platforms Canva Grow Content Discoverability Product Recommendations AI-Powered Platforms Consumer Technology Consumer Response User Engagement Google Ads Global Marketing Strategies AI Applications Cost Efficiency Campaign Optimization AI-Powered Advertising

Retailers Pivot to Generative Engine Optimization as AI Search Reshapes Discovery

Companies are testing structured signals to steer AI answers in conversational search.

Mystery ‘Nano-Banana’ Image Model Wows Testers as Google Guesses Intensify

Adobe Introduces LLM Optimizer for AI-Powered Search Visibility