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Zara Celebrates 50 Years With Film, Flagship Redesign, and Anniversary Collection

The global fashion giant marks its milestone with Steven Meisel's star-studded video, a revamped A Coruña store, and a monochrome tuxedo-inspired collection.

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Overview

  • Zara has released the Steven Meisel-directed film '50 Years, 50 Icons,' featuring 50 iconic models singing and dancing to Donna Summer's 'I Feel Love.'
  • The brand unveiled a redesigned version of its original A Coruña store, incorporating local architectural elements and introducing a Zacaffè concept.
  • A special 128-piece monochrome anniversary collection, inspired by tuxedo dressing, is now available, with prices ranging from $26 to $459.
  • Commemorative merchandise, including a T-shirt featuring the names of the 50 models from the film, has also been launched.
  • Marta Ortega Pérez frames the campaign as a tribute to Zara’s five-decade legacy and an expression of the brand’s creative spirit.