Overview

• Paltrow described the candle's creation as a joke with perfumer Douglas Little that evolved into a viral product.
• The $75 'This Smells Like My Vagina' candle was scented with geranium, bergamot, cedar, Damask rose, and ambrette seed.
• Discontinued since its initial launch, the candle now sells for approximately $400 on the resale market.
• Goop expanded its product line with follow-up scents like 'This Smells Like My Orgasm' and 'This Smells Like My Prenup.'
• In 2022, Goop released the 'Hands Off My Vagina' candle to support reproductive rights, donating proceeds to the ACLU.