Mediobanca S.p.A. is an Italian investment bank founded in 1946 at the initiative of Raffaele Mattioli and Enrico Cuccia to facilitate the post-World War II reconstruction of Italian industry. Cuccia led Mediobanca from 1946 to 1982. From Wikipedia
The proposed merger, supported by the Italian government, was dismissed by Mediobanca as financially unsound and damaging to its business model.