"Make America Great Again" or MAGA is an American political slogan popularized by Donald Trump in his successful 2016 presidential campaign. The slogan became a pop culture phenomenon, seeing widespread use and spawning numerous variants in the arts, entertainment and politics, being used by those who support and oppose the presidency of Donald Trump. Since its popularization in the 2010s, the slogan has been accused by some of being a loaded phrase. Multiple journalists, scholars, and commentators have called the slogan racist, regarding it as dog-whistle politics and coded language. Most have rejected the racist characterization, saying that the slogan is instead patriotic or American nationalist. The slogan was also at the center of two events, the Jussie Smollett hate crime hoax and the January 2019 Lincoln Memorial confrontation.
