Business ❯ Media Industry ❯ Streaming Platforms

Warner Bros. Discovery

Content Strategy Content Acquisition Corporate Strategy Netflix Market Strategy

HBO Chief Calls 'Max' Rebrand a Misstep, Defines New Role for Max Originals

Research pointed executives back to HBO’s quality-first identity.

Tubi’s Looney Tunes Surge Into Top Ranks as Streamer Negotiates Multi‑Year Rights