Society ❯ Consumer Behavior ❯ Automotive Purchases

Vehicle Features

Comfort Features Safety Features Affordability Pickup Truck Features Market Comparisons Compact SUVs Tata Sierra EV Features Consumer Preferences Trim Comparisons

Rivian Launches R2 Configurator With Orders Open For Performance Trim

The early launch signals Rivian’s drive to convert reservations into revenue on a lower‑cost model central to its path to profit.