Business ❯ Market Analysis ❯ Consumer Electronics

Smartphone Industry

Cost Management Foldable Devices Samsung's Market Position Brand Strategies Sales Data Cost Pressures Forecasts 5G Technology Pricing Strategies Apple Inc. Foldable Phones Vendor Challenges Budget Smartphones Brand Performance Brand Positioning

IDC Forecasts 16.7% Drop in Global Smartphone Shipments as Memory Costs Rise

Persistent DRAM and NAND shortages will keep component costs high, pushing the market toward premium and foldable devices.

Counterpoint Sees Flat 2026 OLED Shipments as Memory Costs Hit Phones

Motorola Grabs Roughly Half of U.S. Foldable Sales, IDC Finds

Smartphone Shipments Set for Record 2026 Slump as AI Soaks Up Memory Supply