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Pokémon and J. League Assign Partner Pokémon to All 60 Clubs

Framed as an 'Evolution' campaign for Pokémon's 30th anniversary, the program uses limited stadium-only giveaways and festival events to boost match attendance.

Pokémon Fossil Museum Opens at Field Museum in Chicago

Noto Airport Becomes First to Bear Pokémon Name Starting July 7

Target Unveils Exclusive Pokémon 30th‑Anniversary Collection Starting May 2

Universal Adds Pokémon to Long-Term Theme Park Plans, Signals Global Ambition

Former Game Freak Designer Says Pokémon Ultra Beasts Drew on Rejected Concepts to Deliberately Feel Alien

Pokémon Sets Super Bowl LX Ad to Launch Yearlong 30th-Anniversary Campaign

Media Previews Reveal PokéPark Kanto Ahead of Feb. 5 Tokyo Opening

Universal and Pokémon Unveil Japan-First Immersive Project With Global Park Rollout

Pokémon Legends: Z‑A Officially Reveals Mega Malamar in In‑Universe ‘Special Report’