Business ❯ Gaming Industry

Monetization Strategies

Microtransactions In-Game Purchases Cosmetic Sales Free-to-Play Models Digital Goods Free-to-Play Free-To-Play Models Loot Boxes User-Generated Content Event Tickets Seasonal Content Virtual Currency Pay-to-Win Models In-Game Ads Free-to-Play Games Player Engagement Game Development Creator Earnings Live Service Games Game Pricing In-Game Currency Real-Money Transactions Cryptocurrency Pay-to-Play Models

EA Inserts Paid Microtransactions Into College Football 27 Offline Modes

The change slows single-player progression and has prompted creator boycotts and a sharp fall in early Steam ratings.

Blizzard Lists $75 Treehouse Housing Bundle for WoW, Prompting Fresh Backlash

Skate Season 3 Launches March 10 With Expanded Isle of Grom and ’70s Overhaul

RuneScape Vote to Remove Treasure Hunter Nears 100,000-Yes Threshold

Genshin Impact Sets October 22 Launch for Luna II, Bringing Miliastra Wonderland UGC Platform

Marvel Rivals Developers Reject EOMM Claims and Promise Matchmaking Deep Dive