Entertainment ❯ Film ❯ Film Industry

Marketing

Promotional Strategies Film Promotion Campaigns Promotions Theatrical Marketing Marketing Strategies Executive Changes Marketing Executives Audience Reception Marvel Studios Franchise Promotion Brand Partnerships Publicity Release Strategies Global Marketing Audience Expectations Universal Pictures Film Marketing Innovative Strategies AI in Marketing Controversies Distribution Costs Corporate Changes Audience Engagement Distribution Awards Campaigns

Andy Weir Defends Project Hail Mary Trailer’s Big Character Reveal

The author-producer says Amazon MGM chose to foreground a core story element to build interest ahead of the March 2026 release.

Paramount Global Marketing and Distribution Chief Marc Weinstock Exits as Josh Goldstine Nears Deal

Josh Greenstein Joins New Skydance-Paramount Leadership Ahead of August Close

NEON Names David Laub SVP of Marketing and Publicity

Mission: Impossible – The Final Reckoning Heads to Digital on August 19

Lionsgate Marketing Co-Presidents JP Richards and Keri Moore Depart

Veteran Film Marketing Executive Steven Flynn Dies at 70 After Renal Cancer Battle