Marketing ❯ Digital Marketing

Influencer Marketing

Brand Partnerships Brand Collaborations AI Influencers Creator Partnerships Content Creation AI in Marketing Social Media Influencers Campaign Strategies Brand Strategy Consumer Engagement

Italy Probes Sephora and Benefit Over Youth-Targeted Skincare Marketing

The move signals tougher oversight of youth skincare marketing in a fast-growing teen beauty market.

Meta Brings Native Affiliate Shopping and AI Tools to Instagram and Facebook

naoo Launches Generation V With Check-In Rewards Tied to Real-World Visits

Goya Awards Influencer Debate Escalates After Yolanda Ramos Clarifies Remarks

A+E Global Media Launches Storyground, an In‑House Branded-Content Studio

Viral Instagram ‘Conjoined Twins’ Are AI-Generated, Expert Analyses Find

Germany Approves One-Click Online Purchase Cancellations in Sweeping Consumer-Protection Package

WePink Agrees to R$5 Million Payout and Reforms Under Goiás Prosecutors’ Consumer Deal

IBU Opens Biathlon Season in Munich With Urban Loop One Festival

Sabre Sets Out Conversational AI Vision for Travel in New Whitepaper

CIU Puts TikTok’s 2024 Economic Impact in Mexico at 45.24 Billion Pesos

Jezzini’s ZZINI Rollout Draws Backlash After Disappearance as YosStop Condemns Tactic

HMRC Steps Up Warnings to Micro-Influencers as Gifts for Posts Count Toward Tax

Agcom’s Binding Influencer Code Takes Effect in Italy

AI and Short-Form Video Reshape Retail Marketing on Meta in India

Amazon Pledges Stricter Sanctions to Combat Fake Reviews in UK

YouTube Launches AI-Powered Tools to Boost Brand-Creator Collaborations

TikTok Shop Set to Launch in Germany, France, and Italy on March 31

Record $240.8 Billion in Online Sales Expected for 2024 Holiday Season