Business ❯Retail ❯Discount Stores

Pricing Strategies

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Lidl Escalates Price War With Aldi Despite Minimal Savings

Shoppers see discounts on hundreds of items with average savings under one euro per trip

Lidl, Aldi and Norma slash hundreds of prices as farmers and watchdogs raise concerns

Lidl and Aldi Slash Prices, Prompting Industry-Wide Reductions

Lidl Agrees to Transparent Pricing in Advertising Following Legal Dispute

Aldi Süd Loses Court Battle Over Misleading Discount Practices