Operational Changes Southwest Airlines Cost-Cutting Measures Revenue Management Customer Retention Investor Relations Business Model Changes Profit Forecasts Cost Management Cost Cutting Measures Board of Directors Debt Restructuring Restructuring Efforts Integration of Operations Alitalia Market Entry Resource Allocation Subsidiaries Management Changes Stakeholder Value Merger Implications Transformational Plans Business Transformation Growth Opportunities Market Challenges Revenue Growth Stakeholder Influence Pricing Changes Workforce Management Policy Changes Rebranding Brand Differentiation Merger Proposals Modernization Efforts Promotional Offers Shareholder Value Profitability Challenges IAG's Operations Restructuring Board Refreshment