Business ❯ Sponsorship

Corporate Partnerships

Sports Sponsorship Sports Marketing Event Sponsorship Investment Marketing Coca-Cola Atlassian Branding Aspiration Olympic Sponsorships

Sony Open Moves to PGA Tour Champions as Sony Championship

The transfer keeps professional golf at Waialae under a Champions format to protect Sony's long-term charitable investment in Hawaii.

La Poutinerie Debuts in EPCOT’s Canada Pavilion

Warriors Agree to Multiyear Jersey Patch Deal With Iren

Rocket Classic to End in Detroit After 2026 as Sponsor Declines Renewal

Sentry Becomes Title Sponsor of Torrey Pines PGA Event

NTT Renews IndyCar Title Deal and Expands as Enterprise AI Partner

Vivid Sydney Restarts 1,000-Drone Shows as Festival Opens

Ineos Grenadiers Rebrand as Netcompany-Ineos in €100m Five-Year Co-Title Deal

Schalke Names Beumer Group as New Shirt Sponsor in Multi-Year Deal

Augusta National Ejects Mark Calcavecchia for Using a Cellphone

NBA Expands Probe Into Clippers’ Aspiration Deal as Contract Clause Draws Scrutiny

World Cup 2026 Trophy Unveiled at Chichén Itzá in Private Ceremony

Takuma Sato Rejoins RLL for No. 75 Honda Entry at the 110th Indianapolis 500

Jeremy Clarkson Defends Lewis Hamilton After Surprise Richard Hammond Message at Shanghai Event

SAFA Seals Four-Year Standard Bank Deal to Back All National Teams From 2026

Protesters Breach GAA Congress at Croke Park, Forcing Halt as Burns Says Line Was Crossed

Tokyo Disneyland Removes ‘Zip‑A‑Dee‑Doo‑Dah’ Sign From Splash Mountain After Winter Refurbishment

Dario Franchitti Confirms One-Off NASCAR Truck Return at St. Petersburg on Feb. 28

World Cup Trophy Tours South Africa as Ramaphosa Leads Send-Off for Bafana

Teddy Swims to Headline Super Bowl LX Tailgate Concert Outside Levi’s Stadium