Media ❯Advertising ❯Digital Advertising

Targeted Advertising

User Data Consumer Data Brand Partnerships User Preferences Emotion-Based Targeting

Meta Settles UK Privacy Case, Halts Targeted Ads for Plaintiff

The settlement with Tanya O’Carroll avoids a court ruling but raises questions about Meta’s broader data practices and legal obligations.

Walmart Finalizes $2.3 Billion Acquisition of Vizio

Chase Launches Media Solutions to Offer Targeted Ads Based on Spending Data